Expert Caring Guidance from Idea to Sustainable Market Success

Winston Starts is a non-profit organization that supports startups. We receive companies at any stage and apply considerable resources to help founders and management teams achieve success on a timetable that fits their business model and markets.

We extend the benefits of (1) a great mid-size city with the intellectual and professional richness to guide and resource startups, and (2) unrelenting heart to provide long, low-cost launch runways. Our abundant resources can be shaped to assist companies across a range of market stages:


We help great commercial ideas and passionate founders develop into viable business propositions.


We provide the considerable resources of a professional-rich, leader-rich, and student-rich city to guide companies through critical early stages into a viable ongoing business. There is no timetable for entry into and exit from our excellent, very affordable, and highly collaborative office space. As long as well conceived plans are being executed and progress is demonstrated, we stand behind our resident companies with inspiring space, daily consultative resources, mentors, subject experts with onsite office hours, and ready introductions to capital sources.


We have the expertise to coach our resident companies as they experience the market’s forces and need to make adjustments in their business models and consumer offerings.


We are a great city and community to help our companies grow once their product is market refined and ready for rapid expansion. We stand with them with all the above early stage resources as long as is needed for commercial prosperity.

We want companies to stay in Winston-Salem for a long time, and in every thing we do, Winston Starts demonstrates our commitment to that principle.

500 W 5th Street, Suite 400, Winston Salem, NC 27101