Lauren Parker

Lauren has almost 20 years’ experience working for Fortune 500 companies. She started her career with Kimberly Clark Corporation, selling medical supplies and devices into large healthcare systems and individual hospitals. After achieving consistent rankings within the top 10 sales associates nationally, Lauren joined Hanesbrands and for the past 15 years, has held various roles in Product Management and Marketing.

Currently, she is the Director & General Manager of Hanes Womens, leading a team focused on sales and profit growth across the portfolio. As General Manager, her responsibilities include product innovation and pricing strategy, P&L management, inventory/SKU rationalization, and cross-category leadership. Additionally, her leadership interests include mentorship and talent development.

Lauren has a degree in Civil Engineering from Duke University, and a MBA from the University of Chapel Hill’s Kenan-Flagler School of Business. She has current and past involvement with various non-profits in Winston-Salem including Parenting Path, Leadership Winston-Salem Insights, Old Salem Museum & Gardens, and Big Brothers Big Sisters. Lauren is married and has two young sons.